Steph's Blog

PROFESSIONAL SUMMARY:
Wrote and edited copy for websites with consumer and B2B focus.
Started and promoted social media strategy.
Extensive experience working independently and as part of a team.

EMPLOYMENT

Feb. 2010-Present Internet Coordinator, Limited Brands
Coordinate with merchandising and web team to update Victoria’s Secret website for monthly launches. Copyedit website merchandise copy and email marketing copy.

April 2009-Present Writer, Demand Studios, (eHow, Trails.com)
Regularly write authoritative articles, for eHow and Trails.com.

June.2009-Present Contributing Editor/Social Media Expert volunteer, Ethical Traveler (Earth Island Institute)
Write news articles about sustainable travel destinations and trends. Provide social media strategy and support.

Feb.2009-Nov.2009 Web Producer, WNYC The Takeaway show (150,000 pageviews)
Wrote and copy-edited news blog for a live morning radio show, The Takeaway, partnered with the BBC and The New York Times. Used the Django Content Management System with ease, and helped to create social media strategy by updating Twitter and Facebook.

Sept.2007-Jan.2009 Account Manager, Federated Media Publishing (Ranked among the Top 50 web properties by comScore)
Optimized ad campaigns of up to $500,000 for approximately 50 blogs. Project-managed ad campaigns by working cross-functionally with tech, client services, accounting and strategic program teams. Wrote copy for marketing campaigns and B2B website.

Sept. 2004-Dec.2006 Freelance Reporter, KQED (one of the largest NPR- member stations) and KALW
Produced, voiced and wrote scripts for investigative feature stories. Boosted media coverage of Asian American communities by 75%.

2001-2003 Web Writer, AOL (Digital City Guides)
Wrote descriptions of shopping and entertainment venues throughout the San Francisco Bay Area for a website and mobile applications.

SKILLS and PUBLICATIONS:
• Proficient in Microsoft Office, WordPress and Content Management Systems.
• Working knowledge of HTML, Basecamp project management system.
• Familiarity with Photoshop.
• Byline in Inhabitat.com, AOL Digital City, eHow, Trails.com, Ethical Traveler, and contributed a travel essay for an anthology published by Seal Press.

LANGUAGES: Intermediate-level Tagalog, Beginner-level Spanish

EDUCATION
BA in Literature and History (double-major), University of California Santa Cruz
Study Abroad program in Czech literature and history, Prague, Czech Republic
Language program at University of the Philippines at Los Banos